Los Angeles based Brand Designer
& Art Director

With 12 years in brand design and art direction, I am dedicated to turning ideas into reality. My approach is rooted in the belief that the best work comes from collaborating with passionate, inspiring individuals who are eager to share their vision with the world. Throughout my career, I've had the opportunity to work with a diverse range of clients, from emerging startups to established national brands across CPG, lifestyle, and hospitality sectors. My true passion lies in creating brands that connect on a deeper level, evoking genuine emotions and fostering lasting connections. I thrive at envisioning possibilities alongside dreamers, translating ideas into cohesive, impactful brand systems and experiences. Whether it's launching a new product or redefining a brand identity, my goal is to craft narratives that leave a meaningful and lasting impact.

Experience


Career

Designer / Art Director
Freelance

Jun 2024 - Present

Associate Director/Partner
Farm Design

Apr 2023 - Jun 2024

Art Director
Farm Design

Aug 2016- Apr 2023

Designer
Farm Design

Aug 2012 - Aug 2016

Project Lead
Viscom Center

Jun 2011 - May 2013


Involvement

Lead Mentor + Founder
GRID

Jun 2017 - June 2019


Education

California State University Northridge
Bachelors in Graphic Design

Media & Features


Adobe Live Graphic and Packaging Design with Farm Design: Developing a complete restaurant identity before applying assets to take-out packaging mock-ups in Dimension CC. See all videos in the link above.

Adobe Live 2018


Adobe Live 2017

Adobe Live Graphic Design with Farm Design: Developing a concept, executing packaging and creating a portfolio layout. See all videos in the link above.


Adobe Discover Series

Adobe x Farm Design on discovering the various Adobe Illustrator features to execute logos.


Do Good Work


IdN Magazine

IdN Magazine features Static Coffee bag packaging designed for Espresso Republic.


Dieline

The Dieline features Static Coffee bag packaging designed for Espresso Republic.


Bon Appetit

This book features a selection of comprehensive branding case studies for restaurants, cafés, bakeries and dessert shops, including visual identity design and interior decoration. Work featured: Catch & Release. Get a copy of the book.


Walter Magazine

Walter is a quarterly magazine of 180 pages with curated design work. Publication features Static Coffee bag packaging designed for Espresso Republic.